New Ideas Better Ways
NEW IDEAS BETTER WAYS is the OTCToolbox Innovations magazine. It provides you with news, views, in-depth articles and case studies – dedicated exclusively to consumer healthcare/OTC innovation. Individual editions can be purchased and downloaded immediately. They are also available as part of an Annual Subscription to the OTCToolbox website.
NEW IDEAS BETTER WAYS Edition Number 12
15 September 2017
"Navigating your way through the digital maze" is the theme of Edition 12 of NEW IDEAS BETTER WAYS, which provides a guide to the latest thinking and activity in OTC/consumer healthcare.