14 August 2019 - Deborah Wilkes
The US Consumer Healthcare Products Association (CHPA) has expanded its team with a director of health policy who will focus on promoting OTC values to health insurers, health providers and employers.
The industry association has recruited Marina Karp as its first director of health policy.
Karp joined the CHPA from Keckley Group, a healthcare research and policy analysis firm, where she was director of research. She has also worked for the Navigant Center for Healthcare Research and Policy Analysis.
The CHPA said Karp would help to develop "overall health policy priorities including policy research and outreach to the broader healthcare community".
Educate and engage
The association added that Karp would help lead "efforts to educate and engage payers, providers and other stakeholders to reinforce and promote the critical value that OTCs, dietary supplements and consumer medical devices contribute to public health and wellness".
David Spangler, the CHPA's senior vice president of policy and general counsel, commented that the new position would enable the association to "better quantify and communicate that value to the wider US healthcare sector".