UK's PAGB partners with NHS for campaign

26 October 2015 - Deborah Wilkes

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The Proprietary Association of Great Britain (PAGB) is working with the National Health Service (NHS) on its 'Stay Well This Winter' campaign. The PAGB's chief executive John Smith told OTCToolbox that the partnership reflected the industry association's desire to take a "more proactive approach to shaping the market".

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