“Strong global position” is goal for OTC Nexium

2 June 2014 - Deborah Wilkes

“The OTC availability of Nexium 24HR in the US marks the first step in our efforts to build a strong, global position in digestive health with this powerful brand,” promised Pfizer Consumer Healthcare’s president and general manager Paul Sturman, as the newly-switched medicine for frequent heartburn was launched in the US on 27 May 2014.