18 June 2014 - Deborah Wilkes
Archived
Global scale, innovation, brands that consumers love and the ability to penetrate emerging markets will be the four key success factors in the self-medication business over the next 10 years, according to Joseph Jimenez, chief executive officer of Novartis.
New to OTCToolbox?
This is available as part of an Annual Subscription to the OTCToolbox website.