Emerging markets present different challenges

14 June 2013 - Deborah Wilkes

Archived

Developing regions continue to drive growth of the global non-prescription market, according to IMS Health's Andy Tisman, and there is "much greater interplay" between prescription and non-prescription products in these markets.

Annual Subscription Holder?

Sign in to continue reading.
 

Sign In

Back to Industry News

Share this page: